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Sarah Jessica Parker, Matthew Broderick & More Stars Announced for NY PopsUp Initiative

February 8th, 2021 | By Lindsey Sullivan

Attention New Yorkers—your favorite Broadway stars could be performing in some of your favorite city spots! Details have been announced regarding Governor Andrew M. Cuomo’s previously reported statewide pop-up performances, which are aimed at helping to bring back cultural events and put unemployed artists back to work in the wake of the COVID-19 crisis.

Officially entitled NY PopsUp, this festival is set to feature hundreds of performances, many of which will be open to the public free of charge. NY PopsUp will serve as a “pilot program,” creating the state’s first large-scale model for how to bring live performance back. The initiative is set to launch on February 20. Jon Batiste, Anthony Roth Costanzo, Cecile McLorin Salvant, Ayodele Casel and additional special guests are scheduled to join forces for a one-of-a-kind live performance at the Javits Center as a tribute to healthcare workers.

In addition to the previously announced Hugh Jackman, Renée Fleming and Amy Schumer, the confirmed artists for these events include Broadway’s Sarah Jessica Parker, Matthew Broderick, Alec Baldwin, Mandy Patinkin, Gavin Creel, Billy PorterJonathan Groff, Savion Glover, Kelli O’Hara, Danielle Brooks, Idina Menzel, Sutton Foster, Jessie Mueller and many more. Due to the impromptu nature and surprise element of the pop-up format, not all performances will be announced in advance.

“The passionate enthusiasm of every person we asked to join us in this incentive is going to make this a labor of both love and invention. We’re honored to be spearheading this campaign,” said producers Scott Rudin and Jane Rosenthal in a joint statement.

These events will be staged across every district in all five boroughs of New York City, throughout upstate and into Western New York. In accordance with COVID-19 health and safety guidelines, the hope is for performances to also take place indoors at venues such as the Apollo, Harlem Stage, La MaMa and more “flex venues,” which will be adapted for social distancing.

Jeremy O. Harris (Photo: Emilio Madrid for

The council of artistic advisors, who are all collaborating and co-curating NY PopsUp, includes 2020 Tony-nominated playwright Jeremy O. Harris, Kyle Abraham, Jon Batiste, Ayodele Casel, Anthony Roth Costanzo, Mimi Lien, Wynton Marsalis, Claudia Rankine, Cécile McLorin Salvant, Chris Thile, Julio Torres and Whitney White.

“New York has been a leader throughout this entire pandemic, and we will lead once again with bringing back the arts,” said Governor Cuomo in a statement.

As previously reported, NY PopsUp will culminate with the opening of Little Island, the pier being built downtown, as well as the Tribeca Film Festival, which celebrates its 20th anniversary in June.


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